The Gen X UGC Blog
Practical tips and advice for building a UGC portfolio that actually books clients by a 10+ year Web Designer and SEO strategist.
Wovvo: The UGC Job Finding Tool That Actually Works (2025)
If you create UGC and haven’t heard of Wovvo…You are missing out! this isn't another UGC platform - it's a job-finding tool built by a frustrated creator who was spending 2-3 hours daily hunting for opportunities. Instead of taking platform fees or controlling who sees what, Wovvo will scan Twitter, LinkedIn, and other platforms 24/7, delivering all opportunities to one clean dashboard. With only 170 lifetime access seats left before they switch to monthly pricing, this could be the last chance to get in early.
How to Create a UGC Portfolio in Canva
Building a UGC portfolio doesn't have to take weeks. With the right template and strategy, you can go from blank page to published portfolio in a few hours. Here's what I discovered after helping dozens of UGC creators build portfolios that actually get them hired - and why most portfolios fail to convert browsers into paying clients. I used all these strategies to get our portfolio found online in less than two weeks!
The Hidden Cost of Pride
Your UGC portfolio might be costing you brand deals without you knowing it. Brands rarely explain why they pass on creators - they just move on. Learn what they actually look for and how to stop missing opportunities.
Why Being "Pretty Good" at Multiple Things Beats Being Great at One
Tired of "follow your passion" advice that doesn't work? Learn why UGC creators with diverse backgrounds outperform specialists and how to identify your winning skill combination.
Trying to Lowball Me Because of AI?
Brands are using AI as leverage to slash UGC creator rates. Here's why that's backwards - and how smart creators are actually increasing their value by embracing AI tools strategically.
New FTC Testimonial Rules - And How They Affect UGC Creators
I’ve been confused as ever trying to understand the difference between what we CAN and CAN NOT say when it comes to testimonials and reviews. This post answers that….I hope in a way that clearly explains the difference!
Work with Gen X UGC Chad and Jenny
Discover our streamlined process for working with Gen X UGC Chad and Jenny UGC collaborations. From briefs to delivery, see how we create authentic content with clear terms and professional results.
Key Insights from Veteran UGC Creators
Recently, I came across several eye-opening Reddit posts from creators who produced many UGC videos over the past several years. Their insights were too valuable not to share, especially for those just starting their UGC journey. Let me break down the key learnings that could help you navigate your UGC career more effectively.
Get Your UGC Portfolio Online in Two Weeks
Looking for a hassle-free way to showcase your work online? As a web designer with 15 years of experience, I'm offering done-for-you one-page portfolio services that won't break the bank. Let's get your work visible to the right people.
Building Your UGC Portfolio?
Thinking about using Canva for your UGC portfolio? Let's talk about whether it's the right choice for you - and if you decide to use it, how to make it work.
Stop Underselling Your UGC Work
Lessons From a Web Designer Turned Content Creator - Full disclosure: Before I jumped into UGC, I spent years as a web designer (I still am very active in web design and SEO. But…I just had no idea about the parallels between these industries. It is wild! Especially when it comes to pricing and client management.) Here's what my website days taught me about running a successful UGC business.