Work with Gen X UGC Chad and Jenny
How to Work with Us in Your Brand Collaboration
We pride ourselves on creating authentic, high-quality Gen X user-generated content that helps brands connect with their audience. We bring years of business experience to every project. This guide outlines our straightforward process for brand collaborations.
Our Portfolio & Studio Space
View our complete UGC portfolio here →
Below is a glimpse of our home studio space where we create professional-quality UGC content:
Our Collaboration Process
Initial Contact & Brief Review
First Contact: Brands typically reach out to us via email
Brief Sharing: You'll share your UGC brief outlining project requirements
Brief Review: We carefully review your brief to ensure clarity and alignment
Questions & Clarification: We'll ask questions if needed to fully understand your vision
Contract and Payment: We will send over our contract or your modified one (see below)
Project Starting Prices: We start at $200 and move up from there for more time or complex ideas
Contract & Terms
Contract Options:
We can review your standard contract OR
We can provide our own professionally written contract
Contract Modifications: Please understand that if you provide a contract, we may request modifications to align with our standards
Key Terms We Focus On:
Scope of work and deliverables
Content usage rights and timeframes
Payment terms and schedule
Revision process
Project timeline
Important Note on Usage Rights
We typically do not grant perpetual usage rights as standard
We offer time-limited licenses (usually 3-6 months)
License extensions can be negotiated for additional fees
Full rights buyout options are available at premium rates
Portfolio Usage: We require the right to include created content in our online portfolio for promotional purposes
Project Kickoff & Payment
Deposit Requirement: For our more complex projects, we require a 50% deposit to begin work
Payment Methods: We only accept payments through Stripe or PayPal.
Minimum Project: Our projects start at a minimum of $200
Final Payment: Remaining balance due upon delivery of final approved content (See agreement for more info)
Our Production Details
Turnaround Time
Standard turnaround: 5-7 business days from deposit payment
Rush delivery available for additional fee (subject to our availability)
Content Specifications
Equipment: iPhone (back camera) for authentic UGC feel, but crisp visuals.
Resolution: Delivered in 1080p at 30fps
Format Options: Available in 9:16 (vertical) or 16:9 (horizontal) aspect ratios
Raw Footage: Available at premium rates (higher cost reflects the added value for multiple usages)
Revisions Policy
One round of minor revisions included in standard pricing
Revisions must not substantially change the original script or concept
Additional revision rounds available for extra fee
Complete content remake or significant changes will incur additional charges
Additional Services
We offer more than basic UGC creation:
Script Writing: Professional script development for your UGC
Script Reading: Professional delivery of your provided scripts
UGC Photography: Still images for product showcases
Couple Content: Authentic scenarios featuring partners
Lifestyle Skits: Organic-looking scenarios showcasing your product
Pet Features: Our Golden Doodle can make a guest appearance
Our Specialties
While we're versatile content creators, we particularly enjoy working with:
Technology products and apps
Lifestyle and Beauty
Hobby Content
Electronics and gadgets
Home goods and furnishings
Clothing and accessories
Family and grandparent-focused products
Podcasts and audio content
Voice-over work
Important Notes About B-Roll
It's important to understand that quality B-roll requires:
Extra filming time and setup
Additional lighting considerations
More complex editing
Extra production planning
More equipment in some cases
This is why B-roll footage comes at a premium price - the additional production value requires significant extra effort to execute properly.
Special Request: Please do not request a high quantity of B-roll while communicating it is "JUST B-roll." We understand what's involved in creating professional B-roll footage, and we price our services accordingly based on the actual production requirements.
Client Testimonials
Here's what some of our clients have said about working with us:
“…We loved the content…We will be in touch soon for more content for our other products.” - Ultra Hearing Aids
“Thank you so much for this. The video is absolutely perfect! The team and I really love it and no revisions are required :)”. - Sterra Air Purification
Long-Term Partnerships
We value building lasting relationships with our clients:
Monthly Retainer Options: We offer special rates for ongoing monthly work
Collaborative Approach: We're looking to work collaboratively with brands for regular content creation
Scalable Solutions: Our services can grow with your needs
Consistent Quality: Regular partnerships help us better understand your brand voice
*Please note that our initial project rates differ from our monthly retainer rates. We're happy to discuss long-term collaboration options that benefit both parties
Effective Product Briefs
The quality of your product brief directly impacts the quality of our UGC content. We appreciate concise, clear briefs that focus on essentials:
Preferred Format: Canva presentations are our preferred format for briefs (we also accept Google Docs, Google Sheets and Google Slides)
Key Elements Every Brief Should Include:
Clear product features and benefits to highlight
Specific talking points or messaging guidelines
Examples of tone and style you're aiming for
Target audience information
Do's and don'ts for your brand
Required hashtags or disclosures
Remember: We are UGC creators, not marketing agents. While we understand your product, your brief should provide the marketing direction.
Visual References: Include screenshots or links to UGC content you admire
Length: The most effective briefs are 1-3 pages/slides of focused content
Specificity: Be specific about what you want, but avoid overly restrictive scripts
Technical Requirements: Clearly state dimensions, format, and platform requirements
Pro Tip: The clearer your brief, the fewer revisions needed and the faster we can deliver your content.
Communication Guidelines
To ensure an efficient collaboration process:
Streamlined Communication: Please keep emails concise and focused
Consolidated Feedback: Send revision requests in a single, organized email
Response Time: We typically respond within 1-2 business days
Multiple Revisions: Excessive back-and-forth communications may result in additional administrative fees
Note that projects requiring extensive negotiation or numerous email exchanges may lead to higher starting rates in future collaborations due to the additional time investment required.
Ready to Collaborate?
Contact us today to discuss your UGC needs. We look forward to creating authentic, engaging content that showcases your brand and resonates with your audience.
